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Application for the selection of a candidate for a vacant position


Vacancy is closed

Vacant position:

Director of the Public Relations Department

The main functional responsibilities of the structural unit:

- Creation of a favorable image of Abai KazNPU and its support through the dissemination of information about the goals and objectives of the University in educational, scientific and innovative, international, educational and social activities among target groups (applicants, students, employees, partners, authorities);
- determination of the main directions of the University`s activities in the field of public relations;
- creation and filling of information flows related to the activities of the University, within the framework of the selected information and image policy of the University;
- implementation of constant operational interaction with the press services of state authorities, with the media to inform the public about the most important events and achievements of the University;
- organization of work on the provision of information about Abai KazNPU and the educational services provided on the Internet and in the media in order to increase the efficiency of the University`s interaction with the target audience;
- taking action with regard to the creation of opportunities and the resolution of contentious issues;
- participation in the preparation of complex programs, drawing up long-term and current plans of the University;
- interaction with the media, public organizations for timely informing the public about the most important events in the activities of the University;
- ensuring the timely elimination of shortcomings in the activities of organizations that have a negative impact on the reputation of the University and its individual divisions;
- ensuring the timely and complete consideration of citizens` applications and sending responses to applicants, taking into account the protection of confidential data;

Main job responsibilities:

- Organises the development of the organization`s external and internal public relations policy concept;
- directs the creation and implementation of forward-looking and ongoing plans to implement the organization`s public relations policy;
- defines the main directions of the University`s activities in the field of public relations;
- ensures constant and effective mutual communication of the university management with organisations, various public groups and the media;
- Directs public opinion research on the main factors affecting the organisation`s reputation in order to adjust the organisation`s existing public relations plans and policies;
- Coordinates information support for the University`s activities;
- organizes the preparation of an annual report on the activities of the University to the Ministry of Education and Science of the Republic of Kazakhstan and other higher authorities;
- organizes work on public relations and mass media;
- prepares press releases on ongoing events for the media;
- supervises the implementation of various instructions of the Chairman of the Board - Rector of the University at the request of site visitors, etc;
- Supervises the design expertise of the University brand
- Develops and controls the budget of the Department in terms of media and marketing activities in the Internet space.

Business trip:



higher professional education or technical; it is advisable to have an academic degree

Required professional experience (duration, scope, other)

at least 5 years of senior management experience or additional training in public relations

Professional competencies:

1. Organization of the development of the Strategy, the plan for the implementation of the Strategy;

2. Constant monitoring of the implementation of the implementation plan of the Strategy of the University and educational institutions;

3. Assistance in conducting strategic sessions;

4. Preparation of a report on the implementation of the Development Strategy and Development Plan;

5. Organization of work on the participation of the university in world rankings;

6. Identify risks and propose ways to minimize risks;

7. Assistance in conducting training of employees on issues related to the competence of the Department;

9. Participation in the development of internal regulatory documents of the University

10. Experience in working with advertising and marketing projects

Personal competencies and qualities:

Communication skills, responsibility, honesty, dedication, punctuality, teamwork, organizational skills, presentation skills, developed emotional intelligence, stress resistance

Knowledge of languages, including the state language (list of languages that the candidate must speak)

Kazakh, Russian, English will be an advantage

Computer skills:

Mastering MS Office programs; be able to use the Internet and graphics programs, social networks

CV submission deadline:

December 27, 2021

The contact person:

Yerkebulan Baymukhambetov





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